NOW

NYSE

ServiceNow, Inc.

Latest disclosureSeptember 1, 2026

Insider score Why 0?: 0/ 100
Qualifying buys · 30d: $0

0 purchases · 10 sales

Price by TradingView

Insider transactions 195

Limited filing history

Filters

Last 30 daysNo qualifying insider buying. No qualifying insider sales.

Showing the first 6 of 20 trades on this page.

Exercise or conversion

William R. McDermott

Chairman & CEO

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

William R. McDermott

Chairman & CEO

Common Stock

Value context: $263.18K
Reported price: $117.70 / share

Exercise or conversion

William R. McDermott

Chairman & CEO

Restricted Stock Units

Derivative security · not the ordinary share price.

Value context: Not a separate purchase
Exercise / conversion price: Exercise / conversion price not reported

Understand this price

This row records an option exercise or conversion. The derivative transaction price is separate from the exercise price; it is not the stock's market price. Its row value is not shown as another stock purchase.

Exercise or conversion

Jacqueline P. Canney

Chief People & AI Enblmt. Off.

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

Jacqueline P. Canney

Chief People & AI Enblmt. Off.

Common Stock

Value context: $58.38K
Reported price: $117.70 / share

Exercise or conversion

Jacqueline P. Canney

Chief People & AI Enblmt. Off.

Restricted Stock Units

Derivative security · not the ordinary share price.

Value context: Not a separate purchase
Exercise / conversion price: Exercise / conversion price not reported

Understand this price

Exercise or conversion

Paul Fipps

President, Global Customer Ops

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

Paul Fipps

President, Global Customer Ops

Common Stock

Value context: $16.01K
Reported price: $117.70 / share

Exercise or conversion

Paul Fipps

President, Global Customer Ops

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

Paul Fipps

President, Global Customer Ops

Common Stock

Value context: $14.12K
Reported price: $117.70 / share

Exercise or conversion

Paul Fipps

President, Global Customer Ops

Restricted Stock Units

Derivative security · not the ordinary share price.

Value context: Not a separate purchase
Exercise / conversion price: Exercise / conversion price not reported

Understand this price

Exercise or conversion

Paul Fipps

President, Global Customer Ops

Restricted Stock Units

Derivative security · not the ordinary share price.

Value context: Not a separate purchase
Exercise / conversion price: Exercise / conversion price not reported

Understand this price

Exercise or conversion

Danielle Fontaine

Principal Accounting Officer

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

Danielle Fontaine

Principal Accounting Officer

Common Stock

Value context: $19.77K
Reported price: $117.70 / share

Exercise or conversion

Danielle Fontaine

Principal Accounting Officer

Restricted Stock Units

Derivative security · not the ordinary share price.

Value context: Not a separate purchase
Exercise / conversion price: Exercise / conversion price not reported

Understand this price

Exercise or conversion

Gina Mastantuono

President and CFO

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

Gina Mastantuono

President and CFO

Common Stock

Value context: $100.99K
Reported price: $117.70 / share

Exercise or conversion

Gina Mastantuono

President and CFO

Restricted Stock Units

Derivative security · not the ordinary share price.

Value context: Not a separate purchase
Exercise / conversion price: Exercise / conversion price not reported

Understand this price

Exercise or conversion

William R. McDermott

Chairman & CEO

Common Stock

Value context: Not established
Reported price: $0 reported · see filing

Understand this price

The filing reports a zero transaction price. That is not a current market valuation; inspect the original filing for context.

Tax or exercise withholding

William R. McDermott

Chairman & CEO

Common Stock

Value context: $418.25K
Reported price: $124.00 / share

Reporting insider	Security / transaction	Amount / price	Value	Traded / disclosed	Source
Chairman & CEO	Common StockOption exercise or conversion	4,160$0 reported · see filing	Not established	Aug 17Filed Aug 19 · 2d later	SEC filing
Chairman & CEO	Common StockExercise-price or tax withholding	2,236$117.70 / share	$263.18K	Aug 17Filed Aug 19 · 2d later	SEC filing
Chairman & CEO	Restricted Stock UnitsOption exercise or conversion	Derivative units4,160Exercise / conversion price not reported	Not a separate purchase	Aug 17Filed Aug 19 · 2d later	SEC filing
Chief People & AI Enblmt. Off.	Common StockOption exercise or conversion	970$0 reported · see filing	Not established	Aug 17Filed Aug 19 · 2d later	SEC filing
Chief People & AI Enblmt. Off.	Common StockExercise-price or tax withholding	496$117.70 / share	$58.38K	Aug 17Filed Aug 19 · 2d later	SEC filing
Chief People & AI Enblmt. Off.	Restricted Stock UnitsOption exercise or conversion	Derivative units970Exercise / conversion price not reported	Not a separate purchase	Aug 17Filed Aug 19 · 2d later	SEC filing
President, Global Customer Ops	Common StockOption exercise or conversion	340$0 reported · see filing	Not established	Aug 17Filed Aug 19 · 2d later	SEC filing
President, Global Customer Ops	Common StockExercise-price or tax withholding	136$117.70 / share	$16.01K	Aug 17Filed Aug 19 · 2d later	SEC filing
President, Global Customer Ops	Common StockOption exercise or conversion	300$0 reported · see filing	Not established	Aug 17Filed Aug 19 · 2d later	SEC filing
President, Global Customer Ops	Common StockExercise-price or tax withholding	120$117.70 / share	$14.12K	Aug 17Filed Aug 19 · 2d later	SEC filing
President, Global Customer Ops	Restricted Stock UnitsOption exercise or conversion	Derivative units340Exercise / conversion price not reported	Not a separate purchase	Aug 17Filed Aug 19 · 2d later	SEC filing
President, Global Customer Ops	Restricted Stock UnitsOption exercise or conversion	Derivative units300Exercise / conversion price not reported	Not a separate purchase	Aug 17Filed Aug 19 · 2d later	SEC filing
Principal Accounting Officer	Common StockOption exercise or conversion	485$0 reported · see filing	Not established	Aug 17Filed Aug 19 · 2d later	SEC filing
Principal Accounting Officer	Common StockExercise-price or tax withholding	168$117.70 / share	$19.77K	Aug 17Filed Aug 19 · 2d later	SEC filing
Principal Accounting Officer	Restricted Stock UnitsOption exercise or conversion	Derivative units485Exercise / conversion price not reported	Not a separate purchase	Aug 17Filed Aug 19 · 2d later	SEC filing
President and CFO	Common StockOption exercise or conversion	1,595$0 reported · see filing	Not established	Aug 17Filed Aug 19 · 2d later	SEC filing
President and CFO	Common StockExercise-price or tax withholding	858$117.70 / share	$100.99K	Aug 17Filed Aug 19 · 2d later	SEC filing
President and CFO	Restricted Stock UnitsOption exercise or conversion	Derivative units1,595Exercise / conversion price not reported	Not a separate purchase	Aug 17Filed Aug 19 · 2d later	SEC filing
Chairman & CEO	Common StockOption exercise or conversion	6,275$0 reported · see filing	Not established	Aug 14Filed Aug 18 · 4d later	SEC filing
Chairman & CEO	Common StockExercise-price or tax withholding	3,373$124.00 / share	$418.25K	Aug 14Filed Aug 18 · 4d later	SEC filing

Showing the latest 20 of 185 trades. Show all 185 trades

Congress transactions 15

All Congress filings

Sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a sale for the member.

Michael RulliReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: December 16, 2024

Purchase disclosedAmended report

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a purchase for a joint account.

Julie JohnsonReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: December 8, 2025

Sale disclosedAmended report

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a sale for a joint account.

Julie JohnsonReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: December 8, 2025

Full sale disclosed

ServiceNow, Inc. Common Stock · Stock

The filing reports a full sale for the member.

AAAlan ArmstrongReporting Senate member

Reported amount: $15,001 – $50,000Reported range; exact amount not disclosed.
Trade date: March 27, 2026

Sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a sale for a joint account.

Josh GottheimerReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: April 24, 2026

Partial sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a partial sale for the member.

Gilbert CisnerosReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: April 14, 2026

Purchase disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a purchase for a joint account.

Josh GottheimerReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: March 6, 2026

Purchase disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a purchase for a spouse.

Byron DonaldsReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: February 10, 2026

Purchase disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a purchase for the member.

Byron DonaldsReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: February 10, 2026

Sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a sale for a joint account.

Josh GottheimerReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: January 30, 2026

Purchase disclosed

ServiceNow, Inc. Common Stock · Stock

The filing reports a purchase for a joint account.

Markwayne MullinReporting Senate member

Reported amount: $15,001 – $50,000Reported range; exact amount not disclosed.
Trade date: December 29, 2025

Sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a sale for a joint account.

Julie JohnsonReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: December 9, 2025

Partial sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a partial sale for a joint account.

Josh GottheimerReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: December 17, 2025

Partial sale disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a partial sale for the member.

Gilbert CisnerosReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: November 7, 2025

Purchase disclosed

ServiceNow, Inc. Common Stock (NOW) · Stock

The filing reports a purchase for the member.

Gilbert CisnerosReporting House member

Reported amount: $1,001 – $15,000Reported range; exact amount not disclosed.
Trade date: October 17, 2025

Why this buying score?

No qualifying common-equity purchases

No eligible common-equity purchase is public by this cutoff within 180 transaction-date days. Other instruments, exercises and routine activity do not contribute purchase points.

+0 pts

This score describes qualifying insider purchases at issuer level. Read the methodology

Sources and coverage

Limited filing history · Market-wide discovery does not establish complete company history. View coverage

Source: SEC EDGAR · Form 4
Issuer CIK: 0001373715
Latest public acceptance: Sep 1, 2026, 10:29 PM UTC
Score calculated: Oct 7, 2026, 12:07 AM UTC
Parser: form4-parser-1.5
Classifier: form4-classifier-1.1
Scoring methodology: insider-experimental-1.1
Availability: Public filing time, not trade date

Open a transaction's SEC filing for the primary evidence. A code P may describe an open-market or private purchase; classification is not proof of intent.

Insider activity can have many explanations. Signal Strength is not a probability of profit or a recommendation to trade.

Reporting insider

Security / transaction

Amount / price

Value

Traded / disclosed

Source

Chairman & CEO

Common StockOption exercise or conversion

4,160$0 reported · see filing

Not established

Aug 17Filed Aug 19 · 2d later

SEC filing

Chairman & CEO

Common StockExercise-price or tax withholding

2,236$117.70 / share

$263.18K

Aug 17Filed Aug 19 · 2d later

SEC filing

Chairman & CEO

Restricted Stock UnitsOption exercise or conversion

Derivative units4,160Exercise / conversion price not reported

Not a separate purchase

Aug 17Filed Aug 19 · 2d later

SEC filing

Chief People & AI Enblmt. Off.

Common StockOption exercise or conversion

970$0 reported · see filing

Not established

Aug 17Filed Aug 19 · 2d later

SEC filing

Chief People & AI Enblmt. Off.

Common StockExercise-price or tax withholding

496$117.70 / share

$58.38K

Aug 17Filed Aug 19 · 2d later

SEC filing

Chief People & AI Enblmt. Off.

Restricted Stock UnitsOption exercise or conversion

Derivative units970Exercise / conversion price not reported

Not a separate purchase

Aug 17Filed Aug 19 · 2d later

SEC filing

President, Global Customer Ops

Common StockOption exercise or conversion

340$0 reported · see filing

Not established

Aug 17Filed Aug 19 · 2d later

SEC filing

President, Global Customer Ops

Common StockExercise-price or tax withholding

136$117.70 / share

$16.01K

Aug 17Filed Aug 19 · 2d later

SEC filing

President, Global Customer Ops

Common StockOption exercise or conversion

300$0 reported · see filing

Not established

Aug 17Filed Aug 19 · 2d later

SEC filing

President, Global Customer Ops

Common StockExercise-price or tax withholding

120$117.70 / share

$14.12K

Aug 17Filed Aug 19 · 2d later

SEC filing

President, Global Customer Ops

Restricted Stock UnitsOption exercise or conversion

Derivative units340Exercise / conversion price not reported

Not a separate purchase

Aug 17Filed Aug 19 · 2d later

SEC filing

President, Global Customer Ops

Restricted Stock UnitsOption exercise or conversion

Derivative units300Exercise / conversion price not reported

Not a separate purchase

Aug 17Filed Aug 19 · 2d later

SEC filing

Principal Accounting Officer

Common StockOption exercise or conversion

485$0 reported · see filing

Not established

Aug 17Filed Aug 19 · 2d later

SEC filing

Principal Accounting Officer

Common StockExercise-price or tax withholding

168$117.70 / share

$19.77K

Aug 17Filed Aug 19 · 2d later

SEC filing

Principal Accounting Officer

Restricted Stock UnitsOption exercise or conversion

Derivative units485Exercise / conversion price not reported

Not a separate purchase

Aug 17Filed Aug 19 · 2d later

SEC filing

President and CFO

Common StockOption exercise or conversion

1,595$0 reported · see filing

Not established

Aug 17Filed Aug 19 · 2d later

SEC filing

President and CFO

Common StockExercise-price or tax withholding

858$117.70 / share

$100.99K

Aug 17Filed Aug 19 · 2d later

SEC filing

President and CFO

Restricted Stock UnitsOption exercise or conversion

Derivative units1,595Exercise / conversion price not reported

Not a separate purchase

Aug 17Filed Aug 19 · 2d later

SEC filing

Chairman & CEO

Common StockOption exercise or conversion

6,275$0 reported · see filing

Not established

Aug 14Filed Aug 18 · 4d later

SEC filing

Chairman & CEO

Common StockExercise-price or tax withholding

3,373$124.00 / share

$418.25K

Aug 14Filed Aug 18 · 4d later

SEC filing

Why this buying score?

No qualifying common-equity purchases

No eligible common-equity purchase is public by this cutoff within 180 transaction-date days. Other instruments, exercises and routine activity do not contribute purchase points.

+0 pts

This score describes qualifying insider purchases at issuer level. Read the methodology

Sources and coverage

Limited filing history · Market-wide discovery does not establish complete company history. View coverage

Source: SEC EDGAR · Form 4
Issuer CIK: 0001373715
Latest public acceptance: Sep 1, 2026, 10:29 PM UTC
Score calculated: Oct 7, 2026, 12:07 AM UTC
Parser: form4-parser-1.5
Classifier: form4-classifier-1.1
Scoring methodology: insider-experimental-1.1
Availability: Public filing time, not trade date

Open a transaction's SEC filing for the primary evidence. A code P may describe an open-market or private purchase; classification is not proof of intent.